Social media can be an effective tool for communicating with your students, alumni, faculty and staff. However, creating and managing social media in a professional capacity is a heavy investment. These considerations and best practices will help you map out the best way to use social media effectively.

Considerations for creating or eliminating a profile

Best practices for social media management

Additional social media resources

For additional guidance, and to sign-up for training with the University of Iowa social media team in OSC, visit the university’s brand website.

We’re here to help

The CLAS Marketing and Communications team strives to provide you with the resources you need to make your marketing work easier. This includes access to the CLAS Communicators Network, which meets regularly to provide marketing and communications training, sharing, and networking to our employees.

If you have questions or suggestions, or would like to join the CLAS Communicators Network, please email clas-marcom@uiowa.edu.